How Couples Think and Feel about Their Weight 2

This study shows another dimension of the gender weight gap. In

addition to the differences in self-assessment  regarding weight status, women and men differ in their reactions to the weight once the awareness is there. By thinking about their weight more often and hav- ing a stronger negative reaction to it, it follows that women are more likely than men to take action to lose weight.
Conversely, the tendency of men to have less frequent thoughts about their weight and to react to those thoughts with milder feelings, such as annoyance or bother, helps us understand why many guys may

place a lower priority on weight loss.